I know of several dealers in all kinds of industries that do the same.
They order more in to lower their net inventory cost.
It raises the profit margins on counter sales and they still turn some additional profits via online sales
Appliance parts are one of the big ones
Originally Posted by Custom Eyes
Ebay is great for marine oils and parts. Allot of certified dealers sell oils and parts on Ebay cheaper than in-store, with free shipping. I've been buying Opti oil and various parts there for the last few years and saved a ton of $$$. My tracker diaphragm was $140 from the local dealer. Scored it on Ebay from a Merc dealer for less than $100. Same with ATV oils and parts.